Industries · E-Commerce & Marketplaces
Infrastructure that sells — even when a million people show up at once.
Peak-traffic engineering, PCI-aligned payments, real-time inventory, and cost-efficient scaling for e-commerce platforms and marketplaces that can't afford downtime.
Pain points we hear most often
Flash sales and campaigns that crash the platform
Traffic spikes from email campaigns and flash sales aren't predictable to the minute — but they're testable. We model your spike profile, stress-test autoscaling, and eliminate the single points of failure before the event.
Checkout latency that costs you conversions
Every 100ms of additional checkout latency has a measurable conversion impact. We tune the critical path — payment integrations, inventory checks, session handling — against a p95 latency budget.
Fraud and abuse eroding margins
Bot traffic, coupon abuse, and account takeovers are infrastructure problems as much as product problems. We help you instrument for anomalous patterns and integrate detection into the serving layer.
Who we work with in E-Commerce & Marketplaces
DTC brand scaling on Shopify Plus or headless commerce
The platform handles the basics; your custom layers — product recommendation, loyalty, headless storefront — need proper infrastructure.
Multi-vendor marketplace
Seller onboarding, payment routing, trust-and-safety, and catalogue sync across a growing number of SKUs and vendors.
B2B e-commerce with custom pricing
Per-account pricing, large order volumes, and ERP integrations that need to be reliable even when the ERP isn't.
Quick-commerce or same-day delivery
Real-time inventory, order routing, and last-mile dispatch infrastructure with sub-second p99 requirements and hard operational cutoffs.
Services we apply here
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DevOps Consulting
Accelerate delivery with proven DevOps practice.
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Cloud Migration
Move to the cloud without rewriting your business.
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SRE Consulting
Build the reliability practice — SLOs, runbooks, on-call discipline. Your team owns it when we leave.
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Infrastructure Audit
Two-week broad assessment — cost, reliability, delivery, ops. CFO-ready.
Frequently asked questions
How do you prepare for high-traffic retail events? +
A structured readiness program: traffic model from historical data, load tests at 2–3× projected peak, autoscaling envelope tuning, dependency circuit-breakers, and a documented war-room playbook. Post-event review included.
Can you help minimise our PCI scope? +
Yes — tokenisation at the edge, hosted payment fields, and segmented cardholder-data environments. The goal is keeping the fewest systems possible in PCI scope.
What does a good checkout latency target look like? +
Add-to-cart under 200ms p95, checkout submission under 500ms p95. We instrument every call in the checkout path and surface the bottlenecks by service.
How do you handle inventory consistency at scale? +
Event-driven pipelines with idempotent consumers, per-SKU partitioning, and reconciliation jobs that catch the edge cases. Sub-second consistency is achievable; we scope the tradeoffs honestly.
Can you help with a Shopify Plus / Salesforce Commerce migration? +
We handle the infrastructure layer — landing zone, integration backbone, CDN configuration, and zero-downtime cutover planning. The platform migration itself usually involves a specialist partner.
How do you manage seasonal infrastructure costs? +
Reserved capacity for steady baseload, on-demand and Spot for peak, and scheduled scale-down for non-prod environments. Annualised savings typically 40–60% versus flat provisioning.
What about personalisation and recommendation infrastructure? +
We treat the recommendation engine as a high-availability service — SLOs, observability, autoscaling, and fallback to non-personalised results if it degrades. We don't build the model; we run it reliably.
How do you handle global rollout to new markets? +
Templated landing zones and IaC mean a new region can be provisioned in days. Data residency, CDN configuration, and payment provider integrations are scoped per market.